MANIFESTO

Every demo is a relationship.

Why we built Trackstack, and what we think the industry got wrong.

Electronic music runs on professional relationships.

Not followers. Not streams. Relationships. The DJ who plays your track out. The label that signs it. The producer who sends you theirs. Every demo submission is one of these relationships trying to start, and for twenty years the industry has handled them with email.

WHERE IT STARTED

In 2022, Jamie Jones had an inbox problem. Hundreds of demos a week, no way to listen to them all, no way to reply, no way to remember who sent what. We built him a better inbox.

Then we noticed something. Every track that came in was a person. A producer with a name, a sound, and a reason to be in Jamie's world. The inbox wasn't a to-do list. It was a network, one that had been sitting in Gmail, uncounted and unowned, the whole time.

That's what Trackstack is: the inbox that knows it's a network.

THE WRONG TOOLS

The industry gives professionals tools built for listeners. Streaming platforms that pay fractions of a penny and hide your track in a catalogue. Social platforms that demand content instead of music and decide who sees it. Marketplaces that turn your work into a commodity.

None of them know the difference between a fan and a Pro Fan. None of them can tell you that the person who just played your track runs a label. None of them let you own the relationship.

PRO FANS

A Pro Fan isn't a follower. A Pro Fan is a professional who invests in your career: plays your music, signs it, buys it, sends you theirs, joins your community, books your time. Fifty of them are worth more than five thousand people who tap a heart.

Everything we build starts from this. Trackstack is designed for the direct-to-fan era, and it exists so you can see who your Pro Fans are, reach them without an algorithm in the way, and build a career on them.

HOW IT FITS TOGETHER

Trackstack OS: one inbox, one network, everything else built on top.

Inbox builds your network.Every demo you send or receive becomes a contact you own, with a record of what they did with your music.
Studio activates it.Your Pro Fans become a paid community. Content, events, feedback, with no cold start, because they're already there.
Store monetises it.Sell your tracks, your feedback and your time. DJs find you by AI-powered search; your network are your first buyers.
THE LOOP
Open your InboxBuild a list of Pro Fans from the tracks you send and receiveInvite the engaged ones into your StudioSell to them through StorePut the revenue back into your musicAttract more professionalsrepeat.

Each tool feeds the next. Your inbox becomes the engine of your career.

WHAT WE BELIEVE

Six things we won't compromise on.

01

Purpose-built for professionals

We don't serve everyone. We serve electronic music professionals who want a career, not a hobby. Every feature either strengthens a professional relationship or turns one into revenue.

02

Your inbox is your network

Every track that moves through Trackstack creates a contact. We never lose one, and we never hide one from you.

03

Depth over breadth

Fifty engaged professionals beat five thousand passive followers. We help you find the fifty.

04

Your network, your contacts, your revenue

Nobody decides who sees your work but you, and nobody sits between you and the people who pay you. Your contacts, members, buyers and data are yours, with full transparency, always.

05

Everything connects

Careers don't run in silos. Inbox contacts flow into Studio communities; Studio members buy through Store. One network, every tool.

06

Start simple, grow when ready

Open an Inbox today. Add a Studio when your community is ready. Open a Store when you have something to sell. Scale at your pace, never on our schedule.

What this means for you

If you're a producer

Stop sending demos into silence. Build direct relationships with the DJs and labels who play your music, sell to them, and turn those relationships into a career with more than one income stream.

If you're a DJ

Stop digging through endless catalogues. Describe a vibe, filter by BPM and key, and find your next record from producers already in the network.

If you run a label or collective

Stop juggling emails, Trello boards and DMs. Clear hundreds of demos in hours, keep your team and your artists in the loop, and turn your roster into a community and a store.

If you teach or mentor

Stop stitching five platforms together. Build your student base from the producers already sending you music, deliver content through Studio, and sell coaching through Store.

MEASURING WHAT MATTERS

Forget vanity metrics. We measure:

  • Engaged professional contacts, not total contacts
  • Community engagement, not member count
  • Revenue per relationship
  • Sales from your network, not from strangers
  • Repeat customers and referrals
THE SHIFT
Demos into silenceDemos into relationships
Algorithm-dependentRelationship-powered
Scattered toolsOne network, every tool
FollowersPro Fans
The ultimate metric

Can you build a sustainable career doing what you love, on your terms?

Your network is your most valuable asset. It's been sitting in your inbox the whole time. Trackstack is designed for the direct-to-fan era, and the era starts with the tracks you're already sending.

Build a network you own. Get paid by it.

Join 130,000+ professionals building careers on relationships, not algorithms.

Open your Inbox — it's free